Professional mad scientist Dr. Bunhead is a regular contributor to BBC children’s programmes. I used his own hand-drawn self-portrait and just had some fun with it. Although it looks like traditional animation, this was actually created in a 3d programme, and really shows just how versatile 3d design can be.
3d Accident reconstruction is becoming a very useful tool in legal circles. This scene is an actual road traffic accident case study which was brought to me to recreate. There are two sides to every story but this animation shows just one side of this particular case from a number of different camera angles. It was a major help in building a convincing case for the client.
Check-In was one of NatWest’s regular corporate broadcast programmes. It was important that it felt like a current affairs programme, so I took the footage within this 3d design title sequence from the body of each month’s show. This meant not only that the titles felt more localised but they also never got a chance to appear staid, even after a year’s worth of shows.
The Ingenico set formed part of a trade fair event and was built around a portable bar with plasma screen and computer pod workstations. Part of the beauty of being able to lay out a set in 3d is that it allows clients to be able to visualise all the elements in one place, lit as they would be, and with all their branding incorporated as it would be at the actual event.
The EICC is a regular Scottish venue for events such as this one. This was a case where the client needed to see how the space would look with all the branding elements in place. They also wanted to contruct a false wall at the entrance of the main foyer area, which had cost and lighting implications. These are things best visualised with 3d design before spending a lot of money.
I produced this award-winning documentary for the Discovery Channel. The programme covered 3000 years of history, so the archer in the titles had to appear reasonably generic. I thought lightning would add a nice touch of drama so I shot blacked-out studio footage of the archer and then blended in the stock weather shots without having to use blue screen.
Sometimes there is no source footage or other materials to work with and you have to just conjure something up. 3d Graphics can be interesting and entertaining on their own and can also be a very cost effective option. This 3d design was a fairly simple solution to the problem of how to represent fishing without filming or actually trying to realistically represent fish.
This was a two-hour Funhouse Graphics production for The History Channel and was mostly archive-based. But this section of the script would have been impossible to illustrate without 3d graphics. The terrain map was based on the actual satellite data of the Habbaniya airfield and its surrounding area, just outside Baghdad.
This 3d animation for BT had to show how the elements of a travelling exhibition could be stripped down and re-assembled in an indoor space. 3d design really comes into its own when demonstrating how real life spaces can be transformed before entering into a costly construction process.
It can be a bit daunting working with completely abstract visuals, but Business Eye had only a logo and a brief that called for a high finance feel. The lit building blocks approach of this animation managed to convey the right corporate message without resorting to buying stock footage or specially commissioning video footage to incorporate. In the end this provided a cost effective solution.
I'm Greg Moodie and I've been a freelance graphic designer here in Scotland since 1993. Whether it's 3d animation, flash animation, motion graphics, television graphics or business presentations, “Funhouse Graphics will add value to your business."
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